Marks & Spencer has introduced a trendy winter garment known as the ‘scardigan,’ a blend of scarf and cardigan that has gained popularity on social media. Last winter saw a surge in scarf coats, and this season, shoppers are keen on incorporating this trend into their knitwear choices.
The demand for layered knitwear has increased in the UK, with “scarf-style cardigans” trending on platforms like TikTok. Responding to this trend, M&S has launched an affordable Air-Yarn Scarf-Neck Cardigan available in charcoal grey and olive green. Crafted from ultra-fine air yarn, this lightweight knit offers warmth without bulk, making it ideal for layering under jackets.
Priced at £36, the cardigan has garnered positive feedback, with customers praising its stylish twist and cozy feel. Featuring a detachable scarf that adds a chic layered look, the cardigan has received exclusively 5-star reviews so far. Other retailers have also embraced this hybrid knit trend, with options like the Green Knitted Wrap Scarf Cardigan from River Island and the Black Scarf Neck Cardigan from Nobody’s Child.
The ‘scardigan’ continues to be a hit this autumn, offering a versatile and fashionable choice for staying warm in style.