Manitoba’s leader is reluctantly considering reintroducing American alcohol as part of a potential trade agreement but advises against purchasing it. The discussions between Canadian and U.S. officials aim to prevent new U.S. tariffs on around $30 billion worth of Canadian products. Premier Mark Carney consulted with his cabinet and provincial leaders on the proposed deal.
Kinew revealed that Carney urged provinces to bring back American liquor to stores, but Manitoba has yet to confirm its stance on this matter. Even if U.S. products are returned to Liquor Marts as part of the deal, Kinew emphasized that Canadians have the choice to opt for Canadian alternatives instead. He urged citizens to send a message by boycotting American goods to express disapproval of President Trump’s trade policies.
In 2025, Manitoba removed millions of dollars worth of American alcohol from shelves in retaliation against Trump’s tariffs on Canadian goods. The province briefly reintroduced U.S. wines and spirits for a limited time, resulting in increased sales of domestic products at Liquor Marts.
While some Prairie provinces reinstated American alcohol sales earlier, Manitoba has been cautious due to its procurement policies favoring Canadian or non-American sources amid the ongoing trade disputes. The province’s spending on American companies has declined significantly, prompting the Trump administration to seek a trade resolution with Canada.
Kinew emphasized the need for favorable terms, particularly regarding steel and aluminum tariffs, to support local industries like the Gerdau steel mill. He criticized Trump’s trade tactics as unpredictable and untrustworthy, expressing concerns over the sustainability of any potential agreement.
A California winemaker highlighted the impact of the trade war on businesses like his, emphasizing the challenges posed by disrupted exports and uncertainties in planning. Despite the setbacks, the winemaker stressed the importance of nurturing trade relationships and understanding the frustrations caused by shifting trade policies.
Public reactions in Winnipeg varied, with some supporting the potential return of American liquor as a strategic move, while others expressed loyalty to local products and skepticism towards U.S. goods. The community’s sentiments reflect a broader trend of consumer preferences shifting towards domestic options and a desire for improved trade relations between Canada and the U.S.